Designing with precision for one of Canada’s largest financial institutions.
As a Multimedia Designer at TD, I supported the core marketing team and its sub-brands by creating a wide range of digital and print assets. Working within TD’s established brand system, I delivered clean, compliant, and engaging visuals that helped drive awareness, promote financial products, and strengthen customer trust.
From internal campaigns to public-facing marketing materials, my work spanned multiple formats, each tailored to fit strict brand, accessibility, and compliance standards.
Solutions
In a collaborative, fast-paced environment, I:
- Designed static and animated assets for TD and its sub-brands (e.g., TD Wealth, TD Insurance)
- Produced digital banners, social media graphics, internal comms, and campaign visuals
- Followed brand and accessibility guidelines (AODA) to ensure every asset was inclusive
- Worked closely with copywriters, project managers, and marketing leads to meet tight deadlines
- Adapted creative across formats including print, web, email, and video
Tools & Technologies Used
Software, platforms, or creative tools used:
- Photoshop
- After Effect
- Illustrator
- C4D
- Premiere Pro
- InDesign
Project Info
- Client:TD
- Categories:Graphic Design